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There are some social media movements that touch not only your heart but also your soul. They may be few and far between but their impact is undeniable. Although this blog really is very different from the inbound marketing blogs we generally publish, this touched our heart in such a way that we just had to write about it.
In a landmark move Time Magazine named “The Silence Breakers” the Person of The Year. So what prompted these Silence Breakers to break out of the shackles of misogynistic pigs they had previously been bound in before?
As an inbound marketing agency, customer acquisition is what we stand for.
In order to achieve that we use several channels, and social media is one of them.
Have you run paid campaigns on social media before?
Were they successful? Are you sure?
We make an attempt to answer the above questions using data collected from social media paid campaigns in the IT Services sector. Here comes the case study.
UI and UX are essential particulars in boosting the website content. It is an integral part of creating the first impression on the user and by efforts making a customer out of the user. It builds the connection with the customers and intends to deliver information regarding your business services to the user.
“To design is much more than simply to collect, to order, or even to edit; it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse.” – Paul Rand
Colors play a major part in the correct reflection of your brand.
Making sure that the colors in your digital interface are friendly for your users is a very important aspect for a well-executed visual design.
Remember my article on Visual Content for Brands, I have moved onto colors this time.
A color is a powerful tool in visual design. It can be used to attract attention, organize content, emphasize elements, evoke emotions and help a design look aesthetically pleasing. But, what colors should be used? In order to choose the right color and the right color combination, it is important that the visual designer has a basic understanding of the colors system.
Let us learn about colors through a couple of games and an interactive RGB slider.
What does your brand look like?
Is it recognizable—in any medium? Or does it change its appearance and present a complicated display of visual styles?
I am here to tell you how important visual content is for your brand. If we plainly told you that the images, visual, and eye-catching artworks indeed are important, would you believe us? I know the answer and hence, I write this post to introduce you to how big a deal visual content is!
Last Monday, one of Inbound Mantra‘s loved client, who have spent more than $40,000 (and counting) on Facebook Ads sent us an email.
It said, “Our finance team says Facebook as payments via credit card will not be possible”.
Let me explain.
Chances are that your business created a Facebook Page, a Twitter Handle and other Social Media accounts in its excited attempts to unleash social media marketing. The problem – no concrete social media marketing plan. And understandably, over a period of a few months, the social media presence of the business is one of neglect. No regular content updates, no community curation and BLANK. Unfortunately for the business, the Internet continues to take cognizance of this poor presence and dilutes the businesses’ brand.
Festivals are about connecting with people, sharing traditions, and building memories. Can any other occasion get as Social? Then how can Social Media Marketing lag behind. Here are seven ways, Brands can leverage Social Media Marketing this festive season.