Built a pipeline worth 34.5 M USD
2. Targeted campaigns on LinkedIn as well as drip email campaigns across the globe.
The Growth Playbook - Mu Sigma
Relentless inbound marketing
Search Engine Optimization
On Page SEO
Promoting Mu Sigma “The New Art of Problem Solving” to help organizations capitalize on today’s incredible change in pace with a new decision making paradigm
This exclusive new approach to problem solving helped Mu Sigma stand apart from any other decision sciences firms in the world and therefore was used as a powerful tool to attract prospects.
eBook emphasizing the importance of organizational consciousness to understand and eventually influence organizational culture
It’s important that every organization understands each member to ensure that change and advancements are being introduced as a culture. This eBook encourages organizations to make a change by tapping into the way each member of the team thinks.
Compendium of eBooks across industries.
Combination of case studies about how Fortune 500 companies saw success with Mu Sigma from BFSI to Retail to CPG to help prospects across industries understand the way Mu Sigma can help.
The workflow sent out emails over several weeks providing the leads with relevant information in the form of articles, case studies, guides and more.
To ensure that leads stay engaged during the buying cycle and are being fed with the right kind of content to convert them into a customer.
More success stories
Inbound growth continues
Reaped USD 650,000 in new revenue with inbound marketing
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Design, content and HubSpot setup to kickstart inbound marketing
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Business: Telecom management software