Built a pipeline worth US$ 2,023,881 in luxury real estate
The Growth Playbook - Sobha Limited
Relentless inbound marketing
“The International City Luxury Home Buyer” eBook was Sobha’s way of telling its prospects, why customers bought a Sobha Luxury Home?
This eBook was part of a nurturing campaign. The ebook was done with detailed iconography and fluid integration of brand colors and font to make visually appealing content piece. Sent via email, this eBook reactivated the existing pipeline that had gone dormant.
The idea was to give prospects a sense of the personal reasons that encourage a Sobha Home Buyer.
An easily consumable eBook, it captured the most important reasons in short form. The eBook idea and content was proposed by Inbound Mantra and designing was done by Triverse. In addition to nurturing the marketing and sales funnel, this book also received appreciation.
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